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Christy Sports Introduces the Demo Ski Pass
WEDNESDAY, 24 DECEMBER 2008
LAKEWOOD, Colo.--(BUSINESS WIRE)--Christy Sports, one of Colorado’s largest ski and snowboard retailers, today announced the debut of its Ultimate Demo Ski Pass.
Available for the first time, the pass allows skiers guaranteed access to various types of this year’s top-of-the-line skis. The 10-day rental pass costs $250, the 20-day pass $350, and an unlimited pass (called the Season Pass) $450. The pass must be purchased before Jan. 12. To purchase, customers must call Christy Sports’ reservation phone number (1-888-413-6966) five days prior to the first time using the pass. Skis can be picked up at any of the 40 store locations in Colorado and Utah.
Pass holders can choose from a list of skis that include all mountain to fat skis, for both men and women. The list includes a wide range of skis well-adaptable for different snow conditions, and well-known brands such as K2 and Volkl. The complete list and additional information can be found at www.christysports.com/ultimatedemoskipass.
Customers first choose a specific model and size, called the “Primary Ski.” This ski is guaranteed each and every time, with a 48-hour advance notice before hitting the slopes. In addition, the customer has access to all other demo skis available in the given Christy Sports location, on a first-come, first-served basis. This option allows the customer to try more specific models-for example, powder skis-when snow conditions change.
“This program is geared toward frequent skiers who already own ski boots, and want to avoid purchasing new skis and lugging them to the resort,” said Patrick O’Winter, CEO of Christy Sports. “A big focus is also on fast and quality service. Pass holders are allowed to bypass the rental line, and will receive the skis with a premium tune every pick-up.”
The Ultimate Demo Ski Pass is a great alternative to traveling with skis, especially in regard to the baggage fee. The pass will save a skier approximately $50 round trip. Most airlines are charging $15 for the first bag checked, and $25 for an oversized bag, as well as a second checked bag.
Source:
www.businesswire.com
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