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Yoga News - August 2010
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Tuesday, 31 August 2010Looking to start a yoga business, or to jump-start your current one? Learn the most cost effective ways to run your yoga business more successfully, productively, and profitably. Stop waiting for tomorrow to do what you love.
Yoga Journal and MINDBODY (MBU) have partnered to offer the Business of Yoga Conference from San Francisco 2010 in video streaming format so you can get inspire d and grow your yoga business from the comfort of your own home or studio.
For $99 you'll get three-months of unlimited access to watch the six videos from the workshop via streaming over the internet. Stop waiting for tomorrow to do what you love. From business theory to best practices, Yoga Journal and MBU bring you the Business of Yoga Workshop to help you learn what has worked for hundreds of individuals and businesses from the leaders in the industry.
You’ve done the hard part finding something that you believe in. Let us share what we’ve learned so you can continue doing what you love.
“I attended the Business of Yoga event at the Yoga Journal Conference. We purchased MINDBODY immediately and just love it. Thank you so much. I really loved the conference and cannot wait to go back.” -Michele Santom, Off The Grid Yoga, Delray Beach, Florida
"I attended the Business of Yoga workshop and learned a ton. thanks for such great work." -Joelle Hann, Workshop Attendee
Topics include:
The Growth of Yoga in America with Bill Harper
"A look at the growth of the yoga market in America"
Bill Harper has been the publisher of Yoga Journal and Vegetarian Times since 2006. He started in the publishing business at Esquire magazine. In 1980 he moved to Los Angeles as the head of the West Coast office of Wenner Media, the parent company of Rolling Stone. There, he helped launch another Wenner publication, Men's Journal, and worked on the transition of Us magazine to a successful weekly celebrity publication. In 1999 he formed Bill Harper Associates.
Yoga Studio Ownership 101 with Shannon Paige Schneider
A successful yoga studio starts before you even open your studio doors. Learn step-by-step tips for starting a studio, including creating an intention, defining your market niche, growing a marketing plan, and signing a lease. Set yourself up for success and manifest your dream into a reality.
Shannon Paige Schneider lives fully as an author, sacred activist, and dedicated teacher of Shiva Rea's Prana Flow Yoga, Shannon is an expressive student of the symbolic nature of Tantra and mystic poetry. She interweaves her students' unique, purpose-driven inspiration into the divine play of body and breath to unlock the secret wisdom held within the heart. Her classes are dedicated to a sense of mystery and wonder within a vinyasa of self-honoring, self-cultivation, and radical self-participation. Shannon is the founder and director of om time yoga centers in Boulder and Denver, Colorado.
Creating a Viable Studio with Bob Murphy
Learn how to create a budget, analyze operating expenses, and determine key indices that reflect the health of your business.
Bob Murphy is chief sales and marketing officer and chief financial officer of MINDBODY. Before Bob joined the company in 2005, he was director of New York operations at YogaWorks. Prior to this, he owned and operated Be Yoga with his wife, Beverley Murphy, and Alan Finger, where he helped grow the business threefold and created one of the largest studios and teacher trainings in the country. Bob, who holds a Bachelor of Science degree in business from Boston University, enjoys his yoga practice, golf, and spending time with his three children.
Common Legal Issues with Starting a Yoga Studio with Andy Dudnick
Learn how to choose the proper entity (LLC, corporation, proprietorship); enter into contracts with employees, teachers, students, landlords and others; and obtain financing and insurance
Andy Dudnick is a San Francisco-based business-law attorney with the law firm of Dudnick, Detwiler, Rivin, and Stikker, LLP. Andy's practice focuses on helping small and medium-size businesses with their various legal and business issues, helping individual executives of public and private companies with their employment and equity arrangements, and assisting wealthy individuals with their investments and family office matters. Andy earned his bachelor's degree in 1977 from the University of Michigan and his law degree in 1981 from Harvard Law School. He has been practicing law since 1981 in San Francisco.
Money Matters with Brent Kessel
Gain an understanding of your relationship with money; set up salaries and retirement accounts to secure your future; and learn to implement sound business practices.
Brent Kessel is cofounder of Abacus Portfolios, a portfolio management company offering socially responsible investing while providing holistic financial advice. Brent earned his economics degree from UCLA and studies psychology, meditation, and Ashtanga Yoga. He is Yoga Journal's money columnist and author of It's Not About the Money.
Powerful Guerilla Marketing Techniques to Boost Your Bottom Line with Beverley Murphy
Guerilla marketing strategies are the most powerful and least expensive techniques you can use to grow your business. Learn how to create and use simple collateral, newsletters, e-blasts, and websites to increase your student base and grow your bottom line.
Beverley Murphy is a business consultant to yoga studios. Beverley co-owned and directed the New York City Be Yoga studios, which included the creation and direction of their highly successful teacher training program. After Yoga Works purchased Be Yoga in 2004, she served as Yoga Works’ East Coast head of teacher training and teacher management. In 2005, she joined MINDBODY, to create and direct MINDBODY University, where she currently teaches workshops in marketing, client retention, and retail. With a master’s degree in health sciences from Johns Hopkins University, experience in advertising and marketing, and over 13 years of teaching yoga and managing yoga studios, Beverley offers unparalleled expertise in how to survive and thrive in the business of yoga.
More info: http://www.mindbodyonline.com/en/education/mbu-on-demand
Friday, 27 August 2010Los Angeles Times Magazine (www.latimesmagazine.com) will host “Conversations on Beauty, Health & Wellness,” an intimate, immersive event devoted to wellbeing, fitness and fabulousness, Saturday, October 16th at Terranea Resort in Rancho Palos Verdes, Calif. The day-long event, an experiential companion to the magazine’s October 3rd issue, will feature live sessions with “The Doctors” – Dr. Travi s Stork, Dr. Jim Sears, Dr. Lisa Masterson and Dr. Drew Ordon; breast cancer expert Dr. Susan Love; celebrity fitness trainer Tracy Anderson; City of Hope cancer research specialist Dr. Leslie Bernstein; and Marriage & Family Therapist and addiction recovery counselor Dr. Beverly Berg, with additional speakers to be announced.
“LA’s rich lifestyle coverage offers us a terrific platform to create unique, interactive and memorable experiences,” said Anna Magzanyan, The Times’ Vice President, Advertiser Marketing and Events. “This year’s ‘Conversations’ builds on last year’s smash, sold-out success with new sessions and activities, and we look forward to bringing our attendees, sponsors and celebrities together for a phenomenal day at Terranea Resort.”
“Conversations on Beauty, Health & Wellness” speakers and demonstrations will address fitness and nutrition, the mind-beauty connection, wellness and prevention, anti-aging, plastic surgery, innovative medical treatments and more. Activities such as yoga, boot camp, pilates, bike rides, book signings, a beauty bar and product and equipment samplings are included with the event. New this year, all attendees are invited to an evening reception immediately following the program.
“LA honors and reflects the Southern California way of life, which is synonymous with good health and gorgeous style,” said LA Editor, Nancie Clare. “The October issue highlights the unique and vibrant role that those who live in the region play in fitness and beauty trends, dispenses a healthy dose of inspiration, and gives readers a preview of some of the most interesting new techniques in medicine and prevention.”
LA’s October issue will examine what healthy looks like between today’s extremes of scary-skinny and dangerously plump, follow the story of a world-class runner’s battle to compete again after being shot in the legs, and takes a realistic look at the art and science of aging gracefully. In addition, LA’s signature features from tastemakers in the culture, music and style realms will give readers expert insight into what’s new and noteworthy.
The event’s Contributing Sponsor is Korea Tourism Organization. Breakfast, lunch, the evening reception and a gift bag are included with ticket purchase and overnight packages with spa, golf and tennis options are also available. For tickets and event details, visit www.latimesmagazine.com/events.
Source: www.businesswire.com
Thursday, 26 August 2010YMAA.com author Ramel Rones is featured in a New York Times article "Tai Chi Reported to Ease Fibromyalgia" on August 19, 2010. (http://www.nytimes.com/2010/08/19/health/19taichi.html?_r=1&ref=health)The story was picked up in the news after the results from a study at Tufts Medical Center were published in the New England Journal of Medicine. The 12-week study, designed by Ramel Rones, concluded that regular Tai Chi practice can help patients with Fibromyalgia, a chronic pain condition which causes fatigue, insomnia, and depression, and impairs physical function. Ramel's most recent Sunset Tai Chi DVD focuses on the short form used in the Fibromyalgia study. Ramel has worked with the NIH since the early 1980s in bridging the gap between eastern and western healing modalities. See his Sunset TAi Chi DVD on Amazon.com: http://www.amazon.com/Sunset-Tai-Chi-YMAA-DVD/dp/B000W4KPD6/ref=sr_1_1?ie=UTF8&s=dvd&qid=1282223173&sr=8-1
The simplified, short Sunset Tai Chi sequence is practiced to both the left and right to help you develop symmetry and balance. Sunset Tai Chi was created as a comprehensive introduction to authentic Tai Chi for beginners. It includes suggestions for intermediate and advanced students, to help them grow and improve over time. A full mind/body workout is presented, which can be done sitting or standing, using restoring poses from yoga, and purifying movements and meditations from qigong and tai chi, followed by the tai chi stances, drills, and form.
Sunset Tai Chi will help you to loosen and build your muscles, tendons and ligaments, improving your circulation of blood and Qi energy. The program also teaches you to find balance between strength and flexibility, counteract the effects of stress and fatigue, and regain conscious control over your health and vitality.
The Sunrise Tai Chi and Sunset Tai Chi programs present a complete mind/body regimen. Using detailed animations of the body's energy, the secrets of the ancient internal arts are taught for the first time in an easy-to-understand format.
You can learn to relax and rejuvenate yourself after a long day, incorporate mind/body exercise into your daily activities to wind down and get a full-body workout. Tai Chi helps to increase your lung capacity and increase your oxygen intake. The stretching aspect of Tai Chi helps to prevent injuries and falls.
The complex nature of Tai Chi's combined mind/body practice is known to increase the immune response and boost your natural healing of chronic conditions, including Arthritis, Fibromyalgia, Insomnia, Osteoperosis, Sarcopenia, and Cancer.
Source: http://www.pr.com
Wednesday, 25 August 2010PHOENIX, AZ -- The Yuen Method uses energy healing as the solution to all ailments inflicting the human body. They propound that the time has come to move away from superficial symptom management and gravitate towards healing the underlying cause instead. In essence, pain management is replaced with pain healing. Pain and discomfort arising from ailments distracts the body and mind leading to unh appiness. Energy manipulation can rectify this. Energy healing is accomplished within the mind, at a deep, quantum level, unlike conventional medicine that prescribes the ingestion of unnatural concoctions of chemical medication. This is the Yuen Method for full spectrum living. The Yuen method is developed by Dr. Yuen who is himself a Doctor of Chiropractic and a Kung-fu grandmaster, able in the art of manipulating the energy to heal within the mind and body.
This method can be taught to every individual regardless of previous, conventional medical training. Teaching this method of full spectrum living is encapsulated within the Energy Healing Course developed and taught by Dr. Yuen himself. The Yuen method teaches that healing, as we know it, is no longer necessary and is not healing at all. Healing and the curing of diseases is outdated. Therapy of any kind is inefficient and outdated. Anybody can be taught to accomplish this because what is needed is the knowledge on how to steer the mind and body towards the art of living.
The healing solution through the Yuen Method is taught by Dr. Yuen himself and is encapsulated within his course, conducted over three levels. Level one is mandatory, a first step followed by levels two and three. Upon completion, students begin a review course and document 100 hours of practice work. This practice time can be during group, or individual sessions. The 100-hour practice work translates theoretical principles, learned in Level One, into real life experiences and improves the power to focus on the healing solution.
Energy healing, taught in this course, is a refined technique that blends physiological and energetic techniques with quantum physics, Qi and Shen Gong training. This combination of disciplines suggests a holistic and energy based healing rather than drug infused superficial symptom management. The core premise of this technique is that the forces in the body must be in a constant state of balance. A person is categorized as either strong or weak and pain is not an ailment but rather a warning that something deeper is at odds. It alerts the mind that the flow of energy throughout the body has been affected.
The healing course teaches these techniques, developed by Dr Yuen himself over many years of study. He is confident that humans are multifaceted, composed of multiple layers of consciousness. The goal of this healing course is to impart ways and techniques to harmonize all these layers of consciousness, aligning them to allow smooth, efficient energy flow throughout the body. To tie it all together, the course also teaches students to identify weaknesses in the body and correct it. The healing methods, taught in this course is done at a quantum level, beyond the mind's consciousness.
http:/www.yuenmethod.com
Source: www.24-7pressrelease.com
Tuesday, 24 August 2010Hatha yoga, the third limb of raja yoga also popularly understood by mass population as yoga is getting popular as never before in both eastern and western countries.
The reasons for hatha yoga's gain in popularity are numerous; ranging from releasing stress and increased flexibility to helping patients suffering from various diseases.
Although the initial objective of hatha yoga was different, however the ability of hatha yoga to help participants with various ailments is really praiseworthy.
The Sitting Forward Bend (Paschimottanasana) is one of the most demanding poses of yoga. In this pose the body is folded almost in half, providing an intense stretch to the entire back of the body, from the scalp down to the heels.
Beginners often struggle in this yoga pose. If you pull yourself forward using your shoulders and arms you will create the tension through your body and you will end up tightening your muscles and this will not allow you to get into the posture any quicker. While doing this yoga pose, give some time for the muscles to stretch and to release the tension.
The yoga pose Sitting Forward Bend stimulates the kidneys, liver, spleen and pancreas improving digestion in the body.
This yoga pose tones and massages the entire abdominal area and it relieves constipation. It stretches the hamstring muscles, lumbar and sacral regions and increases flexibility in the hip joints. Regular practice of this yoga pose removes excess weight in the abdomen area.
However, this pose may be dangerous and not recommended in case of the following health conditions:
(a) When sufferring from slipped disc and sciatica
(b) When suffering from asthma
(c) In case of pregnancy as this yoga pose puts stress on the womb
http://www.subodhgupta.com/yogaarticle/precautions-sitting-forward-bend.html
Issued in the interest of people practicing Hatha yoga by Subodh Gupta, celebrity yoga trainer based in London.
http://yoga-london.livejournal.com
Source: www.prlog.org
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